Archive for the ‘marketing’ Category

No snobbery really.  If you can’t tell the difference between hotmail and a service that cares for their customers, that is technically superior, or well designed, you won’t be able to tell the difference when we’re doing a bad job.  And that’s just not on.
Using a hotmail account for business also means you created that [...]

And by a product I mean, not e-reader technology, but something human beings can use (and are willing to buy).

1)  Touchscreen  ( back and forth keys are a definitive no-no). You have to be able to flip pages with your fingers. Still with me?  Remember, touchscreen.  Throw your Kindle thing away.
2) The display must cover [...]

Paul McDougall of InformationWeek sums it up more concisely than I did.
What he sees in Microsoft is the symptoms of the very well known phenomenon called Marketing Myopia.
McDougall writes:
Microsoft’s problem is that it’s failed to innovate at a time when the only acceptable answer to the question of what business you are in is…innovation. Redmond [...]


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